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General Manager

Company: PuzzleHR
Location: Saginaw
Posted on: January 10, 2022

Job Description:

PuzzleHR is recruiting for United Bridge Partners

Now Hiring: General Manager

Location: Bay City, MI

Compensation: $100,000 plus bonus opportunity



The Company:

United Bridge Partners ("UBP") is an innovative infrastructure investment and operating company focused on solving public infrastructure needs with private capital. UBP develops, builds, owns, and operates private toll bridges across the United States. UBP has an exclusive partnership with the New American Bridges Fund, a $1 billion infrastructure investment fund, which provides the capital to develop and build the Company's bridge projects. UBP's mission is to creatively deliver and operate transportation infrastructure for America's communities.

UBP made its first investment in the reconstruction of the South Norfolk Jordan Bridge in 2010. The old Jordan Bridge was originally opened in 1928 and was operated continuously until it was closed to traffic in 2008 due to severe structural deficiencies. In late 2010, the bridge was demolished and by November 2010, UBP began construction of the new bridge. The new Jordan Bridge was completed in October 2012, and the facility was immediately opened to traffic while being owned by UBP.

UBP has recently completed its second project, the Cline Avenue Bridge (CAB), which crosses the Indiana Harbor Canal in East Chicago, Indiana. The original Cline Avenue Bridge was built in 1982 and operated until it was closed by the Indiana Department of Transportation in 2009. The old bridge was demolished by INDOT in 2012. In 2013, INDOT agreed with UBP to replace the old bridge with a new Cline Avenue Bridge that would be designed, financed, owned, and operated by UBP. CAB officially opened to traffic on December 23, 2020.

Construction is currently underway on UBP's Houbolt Road Extension Project in Joliet, IL. In addition, the UBP team is working on additional bridges that are in various stages of development and construction which are all expected to come online over the next couple of years.

The City of Bay City (City) and UBP, doing business as Bay City Bridge Partners (BCBP), entered into an acquisition and development agreement with the City, effective 1/2/2020, after a competitive procurement process that began in 2017. As part of the agreement, BCBP committed to finance, design, construct, operate and maintain the rehabilitation and modernization of the Liberty Bridge and build a new replacement for the Independence Bridge at no cost or risk to the City. The City will lease the bridges to BCBP and costs will be recouped by BCBP through all electronic tolling. Design of the bridges is currently underway. Construction for rehabilitated Liberty bridge is anticipated to begin in the fall of 2021 and be complete in late 2022/mid-2023. Construction of the new Independence bridge will likely begin in mid-2022 and be complete in 2023/2024. More information about the project can be found at:

UBP is based in Denver, CO, with offices in Chesapeake, VA, East Chicago, IN, Bay City, MI, and Parkersburg, WV.

For more information see:


Bay City Bridge Partners & United Bridge Partners (collectively, "UBP") is seeking a General Manager of Operations to direct the operations of the Bay City toll bridges ("BAY") project during rebuild, rehabilitation, and after both have been completed. The primary role of this individual will be complete end-to-end responsibility of the asset operation and ownership of the asset P&L, including demand and revenue generation, profitability acceleration, sales and marketing activities, and community outreach, relationship building and brand development. This includes managing all aspect of the PMB rehabilitation project, including working with the Contractor, O&M Contractor, Back Office service providers and other vendors of the Company to ensure the continuous operation of the project. The ideal candidate will be comfortable with complete P&L ownership and managing important community and political relationships for UBP/BAY in Bay City. This individual will report directly to the CEO and will oversee all aspects of the BAY project. This position will be based in Bay City, MI.

Major Responsibilities Manage all operational aspects of the project - Lead responsibility to oversee all aspects of the rehabilitation and ongoing operation of the project, ownership of the asset P&L
Work closely with vendors to coordinate key aspects of operations and maintenance and back-office operations
Coordinate with contractor and major subcontractor personnel to ensure safe rebuild, rehabilitation and operation of the bridge and timely maintenance activities
Communicate rehabilitation progress and provide regular and timely updates to the city, community members and public
Procure, oversee, and manage all key bridge vendors and key contracts
Act as fiduciary to the project, United Bridge Partners, and their investors
Report to UBP's Board; attend Board meetings as required
Drive Demand and Revenue Generation and Sales and Marketing Initiatives- Take primary responsibility for coordinating marketing and advertising for the Bridge and working with UBP to drive demand, revenue, and overall profitability of the asset.
Work with UBP's Sale and Marketing Director to generate demand, optimize revenue and accelerate the return on investment for the project
Create data-driven customer profiles to understand who uses the bridge and relevant value propositions for each customer segment; develop deep trusted relationships with key customer groups
Work with Account Manager and Sales and Marketing Director on direct outreach efforts to local businesses and key bridge user groups to drive demand; Oversee, manage, and deliver:
Develop and profitably grow both commercial trucking and local employer customer accounts
Establish a network of trucking companies, employers, and contacts to become partners with UBP projects across the country
Coordinate and direct sales, marketing, and advertising strategies to increase traffic on the Bridge
Drive efforts to increase transponder and monthly pass penetration
Manage the projects online and social media presence
Ensure clear communication with the Bridge's customers through all channels
Lead efforts to develop ancillary revenue streams for the project (e.g., naming rights, partnerships, etc.)
Emphasize the community's awareness of the advantages of the project route to build the project's brand as a preferred travel choice
Manage Community and Political Relations - Develop relationships with community leaders and manage the projects public affairs process
Build the project's brand: Develop the project as a positive and supportive business in the community and be a steward of goodwill
Be the "face" of the project - prove yourself as an active and enthusiastic member of the community
Establish relationships with local and regional media to ensure the project awareness and value proposition/benefits to the public
Establish relationships with local governments, County officials and State officials in both Michigan and surrounding areas
Pursue any legislative and statutory changes to facilitate the project operations (as required and in coordination with UBP)
Represent the project at local and state level community associations (e.g., Chambers of Commerce, Transportation Associations, etc.)
Establish a close working relationship with the local and state community organizations; for example, establishing the project within regional traffic camera network, traffic count studies, interstate and city trailblazer signage, navigation apps, etc.
Establish relationships with regional public safety officials, including police and fire departments

Ideal Experience
Local experience or ties in the project community
Undergraduate degree in business, general management, marketing, or public relations (advanced degree a plus but not required)
Operating experience owning a P&L and a proven track record of hitting performance targets
Experience calling on local and state government administrators and officials
Experience creating and executing business, marketing, growth, or demand generation plans
Experience managing vendors and partners
Ability to communicate clearly and concisely with vendors, customers, contractors, partners, and media
Experience managing media inquiries
Management experience and proven ability to deliver results through others, both direct and matrixed
Experience in construction, transportation, project management a plus

Critical Competencies for Success
Deep local network and connections or ability to quickly develop relationships
Ability to implement and deliver on project goals and new project objectives with a "no excuses" attitude
Comfortable working in a dispersed operating environment without clear hierarchy or oversight
Fit with UBP's culture - humble, low-ego, capable of managing and communicating effectively to leaders with different personalities
Try-anything attitude and the insight to know when to ask for help
Ability to react quickly to investor and partner requirements
Willingness to work independently without direct reports, "Roll up your sleeves" attitude
Ability to quickly build a strong relationship with the principals and staff from UBP and partners to leverage their industry expertise and connections

Other Personal Characteristics
Enthusiastic and positive attitude
Humble; ability to check ego at the door
Extremely self-motivated; Self-starter; take-charge/get-it-done attitude
Ability to quickly develop extensive local industry contacts and relationships
Excellent communicator, both oral and written
Collegial; partnership mentality
Unassailable integrity and ethics

Medical, Dental, Vision
Paid Time Off
Paid Holidays
Wellness Reimbursement

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Keywords: PuzzleHR, Saginaw , General Manager, Executive , Saginaw, Michigan

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